We were interviewed and featured in the article "The Muslim entrepreneurs making halal beauty products – for men" by British journalist, Shyamantha Asokan (Economist, Reuters, Buzzfeed, Washington Post,Buzz Feed), published in Media Diversified-Writers of Colour.

Here is an except of the article:

The men’s start-ups are part of a growing scene. The market for halal beauty products – those made specifically in line with Islamic principles – is forecast to be worth $39bn in 2019, up from  $23bn in 2015, according to Technavio, one of the few research groups to track the sector. Muslims spend $56bn on cosmetics and toiletries overall, which currently accounts for 7 per cent of global spending and is growing more quickly than the global average,  according to a report released last month by Thomson Reuters and advisory firm Dinar Standard.

Yet while some companies have created entire halal ranges for Muslim women, with a halal stamp denoting a product’s provenance, their male counterparts have largely had to start their own ventures for their smaller niche.

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